Bridge Marina Achieves Marine Industry Certified Status

February 24, 2016

Bridge Marina provides exceptional sales and service experience for consumers as a participant in the Marine Industry Certified Dealership program

Lake Hopatcong, N.J. – Bridge Marina recently completed the first tier of the Marine Industry Certified Dealership (MICD) program.  As a certified dealership, Bridge Marina has demonstrated a commitment to delivering an exceptional boat-buying experience to consumers at the retail level.{#/pub/images/micd_250x250.jpg}

“Our team has worked diligently to achieve this certification, and it’s a sincere pleasure to be recognized," said Ray Fernandez, owner of Bridge Marina.  “Achieving MICD status is a significant accomplishment for us, and will allow us to further build upon our steadfast commitment to expanding and improving our professional service offerings to our boating guests.”

In order to achieve Marine Industry Certified Dealer status, Bridge Marina had to meet a stringent set of industry standards designed to create continuous improvement across all dealership departments and develop measurable processes and procedures that consistently exceed customer expectations.

Founded in 2005 through a cooperative effort among boat dealers, manufacturers and engine builders, the MICD program sets standards for all U.S. and Canadian marine dealers to strive for when it comes to customer service; sales, service and follow-up processes; human resources and employee training; and facility upkeep.  The program is comprised of three steps, each of which is earned based on meeting a specific set of criteria comprised of 10 individual standards.  Program compliance requires evaluation by an independent, third-party consultant and participating dealerships retain their certified status for two years — after which time they are reevaluated and can either move up to the next level, or recertify at the same leadership tier.

Certification also includes a commitment by Bridge Marina to adhere to a “Consumer Bill of Rights.”  This document,  prominently posted inside the dealership, lets customers know what to expect when they patronize Bridge Marina and outlines how they will be treated from the moment they walk in the front door to the time they exit — before, during and long after a sale is finalized.

For more information, visit www.BridgeMarina.com or contact Bridge Marina at (973) 663-1976 or info@bridgemarina.com

About Bridge Marina, Inc.: Bridge Marina is Lake Hopatcong’s award-winning, boutique marina, offering dock slip memberships, daily boat rentals, the Lake’s only Boating Club, Starcraft boat sales, certified service department, marine-grade fuel, and more.  Bridge Marina is a Marine Industry Certified Dealer and has been recognized twice as the national “Marina of the Year.”  The only freshwater marina in the Garden State certified by the NJDEP as a “Clean Marina,” Bridge Marina has been a cornerstone on Lake Hopatcong for over 50 years.  For more information, visit www.BridgeMarina.com or call (973) 663-1976.

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